Under JUMEME’s new KeyMaker Model, the solar mini-grid company partners with village communities to harness local natural resources, leveraging reliable electricity from its mini-grids to create competitive products. With funding support from PREO, the venture aims to improve the local economy of Maisome island by creating jobs and entrepreneurial opportunities around Tilapia fish trading on Lake Victoria, which JUMEME collects, freezes using its own electricity, and delivers. This approach not only ensures high-quality fish for the market but also allows JUMEME to offer better prices to fisherfolk while maintaining profitability and increasing energy uptake from the local population (due to an improved economy).